Building a service

I found a nice article that walks you thru building your first service:
codeproject.com/dotnet/simplewindowsservice.asp?df=100&forumid=15217&select=2295541&msg=2295541

My service works well, just as the article described. I have three questions that I can not find the answer for:

1. I set the StartType to Automatic in the ProjectInstaller. This works fine, but the service does not automatically start until a reboot. How can I force it to start after install?

2. Where can you set the default install path? c:\MyinstallHere

3. I see a spot for a service name: this.serviceInstaller1.ServiceName, but no place for the service description. Where is this set?

Can anyone send me a resource to help find answers to my questions? Thanks for reading.